Dollin' it Up with Dolly! Presented by Fleet Feet
Date and time
Friday, October 16, 2026
Location
706 South Jefferson St., Roanoke, VA
Date and time
Friday, October 16, 2026
Location
706 South Jefferson St., Roanoke, VA
Date and time
Friday, October 16, 2026
Location
706 South Jefferson St., Roanoke, VA
Kick off GO Fest 2026 with a glamorous homage to the one and only, Dolly Parton!
To honor Dolly Parton, and her legacy of kindness, this year's GO Fest Beer mile is all-things rhinestone and big hair. Grab three or four of your closest friends, put on your best Dolly-inspired outfit, and get ready to run, drink, and make your way through the infamous Elmwood Hill switchbacks!
Sure, the fastest team will earn bragging rights, but speed alone won’t win you the real prizes. This year, we’re looking for the team that can really doll it up like Dolly!
Think rhinestones, big hair, fringe, country glam, sequins, cowboy hats, and anything else that would make Dolly proud. Come as Dolly herself, or just put together your own over-the-top look.
Race day is on Friday, October 16th and to celebrate, the theme this year is Four Ring Circus!! So channel your favorite circus act and go all out!
5:30-5:45pm Check in (Bring ID to show you are 21+, MUST be checked in by 6:00p.m.) 6:00pm Mandatory Pre-Race Meeting 6:15pm Race Start
25 Team Limit. $50 PER TEAM (Up to 4 members, or $12.50 each) and closes on 10/15/26 at 11:59pm.
This race will wind through the festival and will consist of 4 laps. Prizes will be awarded to best team costume. The sky is the limit for this one, so get creative!
NO DAY-OF REGISTRATION. REGISTER EARLY
BEER RELAY GUIDELINES:
ALL participants must be 21 or older Participants must have proof of age and obtain an ID band from the ID tent prior to the event 3 to 4 members per relay team (Minimum of 2 per team) Beer must be consumed before starting each lap Empty containers must be deposited in the trash. NO LITTERING! Participants must alternate on each lap On laps 2,3, and 4 participants must be tagged by the preceding teammate before beginning their lap Unnecessary contact with other participants could result in disqualification (beer mile is not a contact sport) Mandatory high fives to each other after completing the race Most importantly have fun, laugh, and enjoy making memories with your friends
SETTING UP TEAM
Only one person from each team needs to initially set up their team with a password and pay the one-time fee. Once the team is created other team members can select that team via the drop down menu and follow through to confirm registration. Only the person setting up the team will pay the fee.
Enter personal information (if you set up more than one member at time of team set up it will look like you will be charged for each participant. IGNORE. It will drop off when you go to pay. This will also show a charge if you are joining a team. Ignore. It will drop off at the time on the last page when you confirm registration).
Create team with password (or join team if already created)
Sign waiver
Enter payment info (only if you are setting up the team)
Confirm Registration
EACH TEAM HAS TO HAVE AT LEAST THREE MEMBERS TO PARTICIPATE ON RACE DAY. Captains of each team will be able to add and remove members until registration ends.
October 15, 2026 @ 11:59 PM LAST CHANCE TO REGISTER A TEAM AND TEAM MEMBERS
1 mile